What Does an Executive Assistant Actually Do? (It’s More Than You Think)
By Rachel Roach | Rooted and Ready
If you’re a Christian business owner juggling a thousand tasks and wondering if it’s time to bring in some help—you’re in the right place. One of the most common questions I get as the founder of Crown of Glory Solutions is:
“What exactly does an Executive Assistant do?”
And to be honest, I used to ask the same thing before stepping fully into this calling.
Many people assume an EA is just someone who answers emails or manages a calendar—but if that’s all you think we do, you’re missing out on the true power of partnering with one.
Let’s break it down.
The Modern Executive Assistant: Your Right Hand, Not Just an Admin
Inside Crown of Glory Solutions, my approach to executive assistance goes beyond administrative support—it’s about creating order from overwhelm and helping business owners step fully into their God-given role as visionary leaders.
Here are just a few ways I serve my clients daily:
Inbox Management – I organize, sort, and respond to messages so nothing gets lost in the chaos.
Client Communication – From email drafts to DMs, I help manage the flow so your brand voice is clear, kind, and consistent.
Calendar Coordination – No more back-and-forth trying to schedule meetings or find time for that call.
System Creation – SOPs, checklists, and workflows that save hours every week and keep your business running smoothly.
Problem-Solving & Peacekeeping – Because fires pop up, and you shouldn’t be the one putting them all out.
Why It Matters: Clarity, Peace, and Purpose
Let me be clear: this is not just about delegation—it’s about transformation.
When you bring in the right support, you gain something far more valuable than a few hours back in your day. You gain:
Mental clarity
Peace of mind
Confidence that your business is being cared for, even when you step away
And perhaps most importantly—you gain the margin to hear from God more clearly and to steward your business as the ministry it was meant to be.
Because here’s what I believe to my core:
You were never meant to run your business alone.
God gave you a mission, not a never-ending to-do list.
Is It Time to Ask for Help?
If you're feeling the tug—maybe you're realizing you can’t keep doing it all—I’d love to talk with you.
Let’s explore what it would look like to have a faith-driven, excellence-minded partner by your side. One who sees your business as more than a profit-generator… but as the kingdom-building platform it truly is.
Ready to chat? Send me a message or book a discovery call. Let’s lighten the load—together.
With grace and support,
Rachel Roach
CEO, Crown of Glory Solutions
"And when the Great Shepherd appears, you will receive a crown of never-ending glory and honor.” – 1 Peter 5:4
